campus was increased in size with the building of what later became the Cox, Dawson, Edge, Feeney and Galton buildings. In the early 1980s, the William Kenrick Library was added to the site. Other, smaller buildings were subsequently constructed, and the estate became known as the City North Campus of Birmingham City University.
From its opening, the polytechnic was considered very strong in the field of art and design. As early as 1972, fashion and textile courses were heavily oversubscribed; there were 100 applications for every 30 places. Also in that year, the polytechnic held the Design in a Polytechnic exhibition, which was opened at a reception hosted by Sir Duncan Oppenheim, the chairman of the Council of Industrial Design. Arts courses remained strong at the polytechnic through the 1970s, with twice as many arts students compared to those doing engineering or technology courses.
In 1975, three more colleges were added to the polytechnic:
Anstey College of Physical Education (founded as a private college for women in 1897);
Bordesley College of Education (founded as a Local Education Authority (LEA) Day Training College for women teachers in 1963);
City of Birmingham College of Education (founded as an LEA Emergency Teacher training college in 1948).
In the mid-1970s, the polytechnic's then-chairman, William Kenrick, sparked criticism from politicians for saying his students were "second-class" students. In 1978, a lecturer in law, Francis Reynolds, was convicted and fined £150 for preparing instruments of property conveyance without being a solicitor. He did this to challenge the monopoly solicitors held over conveyancing, which he felt led to higher costs.
By 1979, the polytechnic was one of the biggest in the country, though that did not prevent it from being "starved" of resources and money. There was a concern that without sufficient investment, the quality of its degree courses in areas such as engineering could not be maintained to the desired standard.
In 1988, the Birmingham Institute of Art and …