and TUOS Blake (sans-serif). Both TUOS Stephenson and TUOS Blake are modified versions of a typeface designed by Sheffield company Stephenson & Blake Co. The two fonts are the copyright property of the University of Sheffield and are restricted only to university users.
The university brand (encompassing the visual identity) is led by its motto Rerum cognoscere causas and centred on the theme of "discovery". The theme has been applied across print, screen and other areas such as signage, vehicle livery and merchandising.
=== Ceremony ===
==== Academic dress ====
As at most universities, Sheffield graduands wear academic dress appropriate to the degree they are to be received when graduating. Bachelors wear a black Oxford BA [b1] gown (see Groves classification system). The hood is in green, half-lined with white fur, and edged with two inches of silk of the colour distinctive of the degree or the faculty. Masters wear a black Oxford MA [m1] gown with a hood of green silk which is lined throughout with the faculty colour. The PhD and the MPhil hoods are lined in green. Research doctors have a fine scarlet cloth gown with green silk facings, with bell-shaped sleeves [d2]; higher doctorates wear the robe with full sleeves that are lined scarlet silk and the lining held up at the elbow level with a scarlet cord and button [d1]. The hood is of the Cambridge shape [f1] and is made of red ottoman silk. In 1993, the postgraduate diplomate hood is entered in the Calendar of the University of Sheffield. It is a blend of Bachelors' and Masters' hoods, with a hood of green silk and a neckband of the faculty colour.
The faculty and degree colours are: Arts and Humanities—crushed strawberry; Music (only for BMus, MMus, and DMus degrees)—cream brocade; Engineering—purple; Medicine and Surgery—red; Dental Surgery—pale rose pink; Health—cerise; Science—apricot; Social Sciences—lemon yellow; International Faculty—Saxon blue; Board of Extra Faculty Provision—pale blue. Some schools at Sheffield had previously their own colours …
