in 1983.
The Landry Medal, named for Dallas Cowboys' coach Tom Landry, was created with the help of Bob Shoup in 1980. The medal was awarded each year from 1980 to 2002. The NFL team was involved in the development of the university's athletic facilities and coaching of the Cal Lutheran football team. Coaches Landry and Shoup put on two annual summer events: a coaching clinic and a charity function known as Christian Businessmen's Club Day.
=== Increased diversity ===
In the early 1980s, the college was committed to the establishment of an environment supportive of cultural and ethnic pluralism. In 1981, the college established four-year working relations with a study group from Japan. With a peak enrollment of 45 Japanese students, the college was further encouraged by the Western Association of Schools and Colleges in 1983 to be more multiculturally diverse. The college's report to WASC in 1988 consisted of a revised mission statement which affirmed that the college is welcome to "students of all ages as …