in early 2011.
=== WSMC-FM radio station ===
Southern owns and operates FM radio station WSMC which is almost completely staffed by students and the only classical music station in the Chattanooga area. In 2003, following technical problems that caused the station to keep dropping off the air, WSMC upgraded equipment to improve its reliability. It has been in operation since 1961 and is located on campus.
== McKee Foods ==
McKee Foods has its headquarters beside the campus and has been an important part of school history as one of the companies which have provided jobs within walking distance for students to fund their education. It was founded by a Southern alumnus and is the headquarters for Little Debbie, Sovex and Sunbelt products. McKee Foods is one of the largest employers in Hamilton County. In 2023, Southern began construction on the $20 million Ruth McKee School of Business at the main entrance to campus. The complex is named after McKee Foods' co-founder.
== People ==
=== Principals, presidents …