mascot. Since the adoption of the Eagle mascot, the band's mascot has been the Screaming Eagle, having been known as the Marching Chiefs before that. The "Eagle in the L" and caricature, which were both created in 1989, were unveiled just before the fall sports teams took to the field as the Eagles for the first time. They were penned by Dave Christianson, a 1973 arts graduate who created the images after the adoption of the Eagle mascot.
=== 1990s ===
In 1991, Judith Kuipers became UWL's third chancellor, serving until 2000. She was the institution's first and only woman leader, until interim chancellor Betsy Morgan in 2023. In 1992, Kuipers was instrumental in the creation of the La Crosse Medical Health Science Consortium. The consortium, a collaboration of UWL, Viterbo University, Western Technical College, Franciscan Skemp Medical Center, and Gundersen Lutheran Medical Center, was created to provide cutting-edge medical education, research, and training. This led to the creation of the US $27 million Health …
