the regents envisioned a small, several thousand–student liberal arts college, a so-called "Williams College of the West", at Santa Barbara. Chronologically, UCSB is the third general-education campus of the University of California, after Berkeley and UCLA (the only other state campus to have been acquired by the UC system). The original campus the regents acquired in Santa Barbara was located on only 100 acres (40 ha) of largely unusable land on a seaside mesa. The availability of a 400-acre (160 ha) portion of the land used as Marine Corps Air Station Santa Barbara until 1946 on another seaside mesa in Goleta, which the regents could acquire for free from the federal government, led to that site becoming the Santa Barbara campus in 1949.
Originally, only 3000–3500 students were anticipated, but the post-WWII baby boom led to the designation of a general campus in 1958, along with a name change from "Santa Barbara College" to "University of California, Santa Barbara," and the discontinuation of the industrial …
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